You Build the Tech

That Transforms Care

We build the strategy that turns it into real-world impact—helping patients, providers, and communities thrive.

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Healthtech Verticals

From Care Delivery to Health Equity — We Build GTM Strategies That Scale

Different healthcare sectors face complex regulations, shifting incentives, and rising consumer expectations. We design GTM strategies tailored to where you play.

Value-Based Care & Population Health

Position your solution for impact in a world of shifting incentives and outcome-driven care.

Virtual Care & Digital Health

Drive awareness, build trust, and accelerate adoption of solutions redefining how care is delivered.

Provider Enablement & Workforce Solutions

Equip your brand to solve workforce challenges and support the clinicians who deliver care.

Patient Engagement & Experience

Drive adoption of tools that meet patients where they are — and keep them coming back.

Revenue Cycle & Financial Navigation

Simplify the complex and spotlight the ROI of your financial solution for buyers who need clarity.

Interoperability & Data Exchange

Show how your tech connects the dots — enabling smarter, faster, more coordinated care.

Health Equity & Social Determinants of Health

Make your mission matter — amplifying solutions that close gaps and expand access.

Payer Solutions & Risk Management

Navigate complexity with GTM strategies that resonate with payers and reduce friction in the funnel.

Health Analytics & AI

Turn technical capabilities into compelling narratives that move buyers to act.

Life Sciences & Clinical Innovation

Accelerate adoption with strategy and messaging built for scientific rigor and commercial success.

Learn More About Our Services

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Healthtech Advisory Board

Dr Jennie Byrne, MD, PhD

CoFounder, Healthtech Advisor, Author, Psychiatrist

Mike Mosquito

Emerging Technology & Innovation – Special Projects

B. Anderson (Andy) Flatt

Senior Vice President and CIO

Aaron Hillman

Sr. Director, Global Client and Industry Engagement

Nicole Tremblett

VP of Nursing & HR Technologies

Marc Watkins, MD

Chief Medical Officer

Dave Brooks

Chief Strategy Officer

Tod Fetherling

Managing Director

Stephanie Lahr, MD

President

Tom Mitchell

President & Chief Operating Officer

Trish Rivard

CEO & Founder

Haden McWhorter

Chief Information Officer

Laura O’Toole

CEO

Eric Thrailkill

Chairman – Project Healthcare

From Strategy to Success

Dynamic Digital Strategy Powers Clearwater’s Market Expansion

Explore Clearwater Case Study

Unified Brand Identity Positions Flourish for Market Leadership

Explore Flourish Case Study

Scale New Heights
with Ratio

Build your brand, drive demand, and optimize your tech stack with expert strategy and execution.

  • Turn insights into impact with data-driven decisions and performance marketing.
  • Create and grow your brand through strategic content, design, and community engagement
  • Optimize and scale with automation, seamless web experiences, and tech integration